Biography
Typography, type design, book design, design historian. Born 15 December 1922 in Eichmedien, E. Prussia (now in Poland). 1940-45: military service in Russia. 1945-50: prisoner-of-war in Soviet Union. 1950-52: trained as a compositor in Lübeck. 1953-5: studied book design and typography at the Staatliche Akademie der Bildenden Künste, Stuttgart. 1956-63: Editor and type manager of the printing journal Der Druckspiegel. From c1957: wrote articles for design journals. 1963-83: taught Information Graphics at the Akademie der Bildenden Künste, Stuttgart, and, from 1983, at Karlsruhe; he was also a freelance designer. 1974-89: consultant to Deutsche Bank. From 1987: consultant to Daimler-Benz-Konzerns. From 1991: taught at the Design Academy, Karlsruhe. He was President of ICOGRADA and had had commissions including those from the German Federal Post Office, Mercedes-Benz, Daimler-Benz, Büchergilde Gutenberg and Zeiss. 1995: awarded Raymond Loewy Prize. 1996: awarded German Order of Merit.
Writings by
- 1957-67: ‘Walter Brudi 50 Jahre’, Der Druckspiegel, March 1957, pp. 153-4
- ‘The example of McCall’s’ (U.S. magazine), Gebrauchsgraphik (International Advertising Art), Berlin: Phönix Illustrationsdruck und Verlag GmbH (later: ‘Gebrauchsgraphik’ Druck und Verlag GmbH), 1933-71. Published from Munich from 1950., Nov. 1963, pp. 14-27
- ‘John Günther’ (illustrator), Gebrauchsgraphik (International Advertising Art), Berlin: Phönix Illustrationsdruck und Verlag GmbH (later: ‘Gebrauchsgraphik’ Druck und Verlag GmbH), 1933-71. Published from Munich from 1950., March 1964, pp. 18-23
- Print, Jan./Feb. 1964, p. 67 (Typography – USA’ seminar)
- ‘Albrecht und Lilo Ade’ (students of Brudi ), Gebrauchsgraphik (International Advertising Art), Berlin: Phönix Illustrationsdruck und Verlag GmbH (later: ‘Gebrauchsgraphik’ Druck und Verlag GmbH), 1933-71. Published from Munich from 1950., July 1964, pp. 8-15
- ‘Schriftkunst – Schriftguss – Schriftsatz’, Der Druckspiegel (comments from leading typographers/designers), Jan. 1964 (part 1: pp. 1-8
- part 2: Feb. 1964, pp. 81-90
- part 3: March 1964, pp. 173-8)
- ‘Werner B. Pfeiffer, Instructive Typography’, Gebrauchsgraphik (International Advertising Art), Berlin: Phönix Illustrationsdruck und Verlag GmbH (later: ‘Gebrauchsgraphik’ Druck und Verlag GmbH), 1933-71. Published from Munich from 1950., Feb. 1966, pp. 42-7
- ‘Elegance – printed on rotary machines’ (Fischer & Co., advertisements), Gebrauchsgraphik (International Advertising Art), Berlin: Phönix Illustrationsdruck und Verlag GmbH (later: ‘Gebrauchsgraphik’ Druck und Verlag GmbH), 1933-71. Published from Munich from 1950., Oct. 1963, pp. 36-41
- (Editor and intro.) An International Survey of Press Advertising, London: Thames & Hudson/André Deutsch, 1966
- Fünfzig Jahre Buchdrucker, 19. August 1967 (conversation with Carl Keidel on CK’s 65 th birthday), Stuttgart: Scheufele, 1967 (originally appeared in Deutscher Drucker, August 1967)
- 1968-80: Packaging: an international survey (with ), London: Thames & Hudson, 1968
- Book jackets and record sleeves (Buchumschläge und Schallplattenhüllen), London: Thames & Hudson, and Stuttgart: Hatje, 1969
- ‘The letterhead’, Der Briefbogen in der Welt (letterhead samples), Bergisch-Gladbach: Zanders Papers, 1969, vol. II
- Wo der Buchstabe das Wort führt, Ostfildern: Hatje, 1997 (2 nd ed.)
- ‘European type-foundries. Type-faces in the 20th century’, Gebrauchsgraphik (International Advertising Art), Berlin: Phönix Illustrationsdruck und Verlag GmbH (later: ‘Gebrauchsgraphik’ Druck und Verlag GmbH), 1933-71. Published from Munich from 1950., Oct. 1966, pp. 32-7
- ‘Advertisements of the year 1965’, Gebrauchsgraphik (International Advertising Art), Berlin: Phönix Illustrationsdruck und Verlag GmbH (later: ‘Gebrauchsgraphik’ Druck und Verlag GmbH), 1933-71. Published from Munich from 1950., Nov. 1966, pp. 2-9
- ‘Information brochures’ (student work from Werkkunstschule, Wuppertal-Barmen), novum, May 1971, pp. 10-17
- ‘German book jackets’, novum, Sept. 1972, pp. 2-9, esp. p. 9
- ‘Firma Eberhard Bauer, Esslingen-Neckar’, novum, July 1974, pp. 28-39
- ‘African hair-dresser’s signs’, novum, Feb. 1977, pp. 17-24
- ‘Staatliche Akademie der Bildende Künste Stuttgart’ (Hubert and Grete Troost Award), novum, May 1977, pp. 2-15
- ‘Hennes Maier, Frankfurt’, novum, Sept. 1977, pp. 30-36
- ‘Results of the design competition “Seeing”’, novum, Aug. 1979, pp. 35-46
- 1981-present: ‘Michael Herold’ (German designer), novum, Oct. 1981
- introduction in , Die 51 schönsten Buchumschläge, Stuttgart: Klett-Cotta, 1982 ( repr . in , 1996, pp. 88-90)
- introduction in Walter Giers/electronic art, Berlin: Ernst, 1987
- ‘Zehn Gebote für junge Designer’, Stuttgart: Merz Akademie, 31 Jan. 1991 ( repr . in , 1996, pp. 97-8)
- Wo der Buchstabe das Wort führt, Ansichten über Schrift und Typographie, Ostfilden-Ruit: Cantz, 1994
- Das Nachbild auf der Netzhaut, Göttingen: Steidl, 1996
- ‘Die Typographie der Zukunft muss so lebendig sein wie unsere Sprache’, , 1996, pp. 76-7
- ‘Lob des Buches’ (from Wo der Buchstabe das Wort führt, 1994), in , 1996, pp. 110-13
- introduction in (editor), Kompendium: Corporate Identity und Corporate Design, Stuttgart: avedition, 1997
- ‘TV graphics of the South German Radio Corporation’ (Frieder Grindler and Dieter Zimmerman), novum, Feb. 1971, pp. 6-17
- A homage to Anton Stankowski, in Für Anton Stankowski, Ludwigsburg: Avedition, 2000, pp. 172-3
- Worte – auf die Waage gelegt – auf die Schippe genommen. Ein Lesebuch, Ostfildern: Hatje/Cantz, 2000
- in conversation with KW, novum, July 2002, pp. 20-27. and ,
- ‘Prospectuses designed by Michael Engelmann’, Gebrauchsgraphik (International Advertising Art), Berlin: Phönix Illustrationsdruck und Verlag GmbH (later: ‘Gebrauchsgraphik’ Druck und Verlag GmbH), 1933-71. Published from Munich from 1950., Jan. 1964, pp. 2-9
- ‘Best Swiss posters of 1963’, Gebrauchsgraphik (International Advertising Art), Berlin: Phönix Illustrationsdruck und Verlag GmbH (later: ‘Gebrauchsgraphik’ Druck und Verlag GmbH), 1933-71. Published from Munich from 1950., June 1964, pp. 2-9
- ‘The advertising book-jacket, 1963’, Gebrauchsgraphik (International Advertising Art), Berlin: Phönix Illustrationsdruck und Verlag GmbH (later: ‘Gebrauchsgraphik’ Druck und Verlag GmbH), 1933-71. Published from Munich from 1950., Sept. 1964, pp. 8-23
Writings about
- ‘A new type-face is presented’ (Folio prospectuses), Gebrauchsgraphik (International Advertising Art), Berlin: Phönix Illustrationsdruck und Verlag GmbH (later: ‘Gebrauchsgraphik’ Druck und Verlag GmbH), 1933-71. Published from Munich from 1950., Oct. 1962, pp. 2-9 ,
- Von dem Möglichkeiten und den Notwendigkeiten künftiger Buchgestaltung (KW as participant in a symposium with Henri Friedlaender , Jan Tschichold and others), Hamburg: Sichowsky/Christians, 1970
- Kurt Weidemann/Das Nachbild auf der Netzhaut, Göttingen: Steidl, 1995 ,
- 1996, esp. pp. 198-9 ,
- www.fontshop.de.
- ‘Kurt Weidemann, Stuttgart’, novum, Aug. 1978, pp. 43-52 (corporate identity of Zeiss)) ,
Exhibitions
- Kunstbibliothek, Staatliche Museen, 1995
- Museum für Kunst und Gewerbe, Hamburg, 1996
- Haus der Wirtschaft, Stuttgart, 1997.